The Service Employees International Union, which represents 2 million workers in health care, property services and the public sector, announced Thursday that it will throw its grassroots organizing power behind presumptive Democratic nominee Joe Biden in the 2020 presidential campaign.
How does this change the race? By winning SEIU’s endorsement, Biden can tap into a network of tens of thousands of volunteers and political organizers to boost his ground game. The union has announced plans to invest $150 million in a voter engagement campaign targeting infrequent voters of color in several battleground states and has urged Congress to expand voting access during the coronavirus pandemic. SEIU says its members have already reached out to more than 3 million voters in Florida, California, Michigan, Wisconsin and Pennsylvania through a text message campaign to help them register and sign up to vote by mail. That gives Biden a small leg up on President Donald Trump, whose campaign launched a multimillion-dollar legal effort to block expanded ballot access and has railed against mail-in voting.
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